China

A.         It take inms like they employ the same approach that they used when get into Chinas merchandise and thought it would work in India. This worked for a sharp period of meter and then the volume of gross revenue began to rationalize rapidly. I think entering the trade with a convertible reaping could rush been the mistake because they did not take into spend what the people of that country were used to eating for breakfast. They could dupe tested to tailor their harvest-tide to fit a preexisting nutrient trade or could have understanded to use a peeled market segment, such as selling their product to teenagers or college students. B.         The product may not have been the problem because it manifestly did very(prenominal) well when it was first introduced to the market. I think the problem was the system in which it was positi matchlessd. The book said it was marketed for upper-middle class families, who consumed the cerea l as a substitution for meals. Yet, if the company did more research they would have found that if they had positioned it as a snack or in restaurants it might have performed better. The example we were given in class, Dannon Yogurt, was in the beginning a dessert in France, but when they entered the American market they found that consumers here eat yogurt as a snack and not a dessert. C.         The first topic is to look at what is currently in the market and how the product compares to it.

past you should do research; this may help you fool who in this country you should position the product to and how th is should been done. You should see if it is! worthy the time and money to regulate your product in this market. I would as well as take the knowledge gained from one countrys use of the product to see if it works in separate parts of the world. Then you should place the product in a place where your target market is able to purchase it and should hold fast up on how customers tactual sensation about your product. If you necessitate to get a full essay, effect it on our website: OrderCustomPaper.com

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