'Internal analysis of Apple Corporation Essay\r'

'orchard apple tree Inc was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne and has its headquarters establish in Cupertino, California. The family is hygienic known for the industriousness of data processor softw ar and hardware. The calculating machine hardware construct by Apple Company include: iPod, iPh wizard and iPad. The computer software produced by the confederation are mac OS X operating system, iTunes, iLife, iWork, Aperture, Final cutting Studio, and Logic studio. By the close of the financial yr 2009 the federation had employed 34,300 permanent workers and 2,500 temporary workers globally in all its subsidiaries.\r\nMost of the employees are dictated in the United States while others are find in the subsidiaries of the social club world wide (Linzmayer, 2009). Steve Jobs is the chairwoman of the company and has acted as the chief executive incumbent since 1997. Recently, Steve Jobs delegated his duties to Tim Cook due to the health problems he has encountered. Apple Inc is headed by a Chief Executive officer (CEO) who is assisted by a board of directors; to get off and make supreme decisions about the organization. Various committees are elected to coordinate the operation of the projects and strategies of the organization.\r\nThere are various departments which are used in the mundane operation of the organization. Officers take up been elected to head the departments. or so of the departments are the finance department, operations department, product commercialiseing, industrial design, retail, engineering, applications, and other departments (Linzmayer, 2009). Financial According to Menn (2010), Apple has predominate the United States grocery for personal computers and a gross gross revenue revenue of more than one one thousand thousand is world made each moth in the US securities industry alone.\r\nAs competition in the personal computer industry continues to in tennersify, there is need to have a stron g financial background. Apple has additiond the gross sales volume for most of its bell ringers and this has provided a good understructure for manufacturing better products which are competitive (Menn, 2010). In the enceinte grocery stores, the company has been performing well and this has been a semen of capital for carrying out different innovations. The stock expense of Apple’s stock has increased from $6 per share to more than $80.\r\nThe market performance of the shares of the company has surpassed that of Dell (Colvin, 2010). Marketing Supporters of Apple Company have suggested that it has made great success in autocratic the domestic and international markets through better selling strategies. It is estimated that the company can sell more than ten trillion iPads in one year due to the appropriate use of marketing strategies. The US market has indicated strong support for Apple products since it has been the major market for iPod and other brands. Sales tar get of more than one million for iPod are achieved every month.\r\nMore than sextette million iPod and iPhone brands are sold on a monthly basis and this suggests that the company has been able to get down a large market for its products. According to Menn (2010), the company has principal(prenominal)tained a very high node loyalty for most of its brands. Many consumers in the market are ready to re-purchase products from the company. This trend has been generated by manufacturing brands which encounter the market demand. Sales trend for other conventional products has been progressive, for example in the quarter ending surround 2010; the company sold almost three million Macs.\r\nMenn (2010) estimated a sales value of one million for the Macs during this period. Generally, the total sales of the company have been change magnitude over the years. The success of Apple Inc has been indicated by the increase in sales that have been reported by the company over the last one deca de. In the financial year 2009, sales value of US $42. 91 billion was registered by the company. In 2010, an change magnitude trend was observed in the overall sales volume of the company (Colvin 2010). Apple’s strategy Menn (2010) is of the opinion that Apple has been very successful by introducing competitive technologies.\r\nThe company has carried out innovations which have hardened the products at a very competitive property in the global market. Apple has been able to get by with Microsoft Company, the major company in the industry, by introducing the iPad brand. The company has been introducing differentiated products in the market and this has intensified the fighting of the products manufactured by the company. Before the introduction of iPod brands, the iPhone brand had captured a huge number of customers, both in the domestic and global markets.\r\nThe use of new technologies has been the main strategy adopted by Apple to bear out stiff competition in the ma rket. To accomplish proficient progress, the management of Apple Inc has established partnership with universities and query institutions. A team of researchers has been established as well as collaborating with research and development department of the company to come up with products which are acceptable in the global markets. To accomplish these strategies, the management has put in place better management processes and human resource management strategies to ensure all aspirations are achieved (Linzmayer, 2009).\r\n'